Thoughts on private practice growth.
Before using an AI dental receptionist, check what it can book, where patient data goes, when a human takes over and how success will be measured.
The CMA is reviewing private dentistry pricing, patient choice and consumer information. Here’s what mixed and private practices should check now.
A plan for mixed UK dental practices that want to reduce NHS dependence, strengthen private revenue and avoid turning it into a risky transition.
Half of UK dental practices fail the first impression a private patient forms about them online, according to the Oarline 90-Second Test Audit in June 2026.
If patients are already enquiring but not booking, the problem is usually not lead volume. It is the handoff between first contact and appointment.
Most dental websites do not lose private patients because they are ugly. They lose them because they feel generic, vague, and hard to trust in the first 60 seconds.
If your mixed practice is stuck, more dental leads probably are not the answer. Diagnose the real bottleneck before spending more on marketing.
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